The SilaBox Project //

Introducing an initiative which brings local communities together by implementing a reuse and return system through a sustainable packaging product.

client //

Personal project with Co-Founder Emma Mckell 

year //

2019, revisited 2021

category //

Sustainable packaging

role //

Lead designer &

Co-Founder

type of Work //

Product design

Visual Identity

Verbal Identity
Brand strategy

 

awards //

Creative conscience
Dragon Rouge; Firestarters competition runners up 

The Challenge: 

To reduce the negative environmental impacts of deforestation and global warming by tackling the mass production of takeaway packaging.

Our Values:

Betterment

Authenticity

Transparency

Community

The Brand: 

At the core of SilaBox lies the inclusive nature of the project. This is reflected in our badge logo; representing team spirit. The brand carries a very modern and urban feel, ideal for city integration.

 

Our mascot and characters bring the brand to life; creating a longer lasting connection between other brands, consumers and our product. The hexagonal shape reflects the shape of SilaBoxes and showcases how we are all ‘a cog’ in a large system; keeping the SilaBox cycle going.

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SilaBox is a product which we are looking to combine with Deliveroo. By supplying an eco-friendly alternative to takeaway packaging and integrating it within a takeaway delivery service, we are asking people to come together and help us change the way we live. 

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You can subscribe to SilaBox on the Deliveroo website; meaning your food will arrive from the restaurant in our packaging which you can continue to utilise as a household commodity until returning to a return station.

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SilaBox return stations track each SilaBox from their barcodes and allow us to clean, collect and redistribute them to restaurants.

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2019 research

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